How to Build the Perfect Freelance Writing Portfolio

Step-by-Step Guide

1. 1

   Step 1: Select less than 10 samples of your best writing.

   If you write a variety of things (magazine articles, press releases, marketing materials, etc.), make sure you have a sample of each.
   
   If you're only interested in one type of work, make all your samples this type.
   
   Don't include anything that's less than your best just to have a sample to show.
2. 2

   Step 2: Print hard copies on good quality paper

   Paper with some rag content will hold up best to being handled by prospective clients. , These will only be distractions to prospective clients.
   
   Remember that you want them to read and evaluate only your writing. , Each should include your current contact information.
   
   Don't rely on the information that appears with your bylines. , Include testimonials if you have them; if not, you may want to ask former clients to share their experiences. ,
3. 3

   Step 3: preferably 24-pound with a brightness over 90.

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   Step 4: Leave off design elements unless you are also marketing yourself as a graphic designer.

5. 5

   Step 5: Make several copies so you can leave samples of your work with prospective clients.

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   Step 6: Attach evidence that your writing has helped your former clients increase sales

7. 7

   Step 7: generate traffic to their websites or improve business relationships.

8. 8

   Step 8: Include a cover letter on stationery and place it

9. 9

   Step 9: your samples and your business card in a color-coordinated

10. 10

    Step 10: two-pocket portfolio.

Detailed Guide

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