How to Set up a Funnel in Google Analytics

Visit the Google Analytics website that can be found in the Sources section of this article to access your account., Sign in with your Google Analytics username and password or click on "Access Analytics.", Locate the profile you want to set up a...

11 Steps 1 min read Medium

Step-by-Step Guide

  1. Step 1: Visit the Google Analytics website that can be found in the Sources section of this article to access your account.

    You may also click on "Add Goal" and follow the prompts to create a new URL destination goal. ,, For example, if your goal is to sell a product that requires visitors to click on a specific link that leads them to the checkout process, enter that link here.

    Do not include the domain in your URL.

    For example, if the URL for your checkout page includes your website domain followed by a forward slash and "checkout.html," just type "checkout.html" into the space for URL. , If visitors land on the checkout page using an alternate method, such as typing the URL directly in the address bar of their browser, their completion of the goal will not show up as conversion in the funnel report, also known as the Funnel Visualization Report. , You can add up to 10 different URLs to your funnel. ,
  2. Step 2: Sign in with your Google Analytics username and password or click on "Access Analytics."

  3. Step 3: Locate the profile you want to set up a funnel for under Website Profiles.

  4. Step 4: Click on the "Edit" link to the right of the profile under the Actions column.

  5. Step 5: Click on "Edit" next to the Goal you want to create a funnel for.

  6. Step 6: Click on "Yes

  7. Step 7: create a funnel for this goal" below the Goal Details section.

  8. Step 8: Type the first URL from the series of pages for the funnel and a name for it next to Step 1.

  9. Step 9: Place a check mark in the box next to Required Step if you want to make this URL a mandatory step in tracking conversion.

  10. Step 10: Click on "Add Goal Funnel Step" to add any additional URLs to your funnel.

  11. Step 11: Click on the "Save Goal" button to save your funnel.

Detailed Guide

You may also click on "Add Goal" and follow the prompts to create a new URL destination goal. ,, For example, if your goal is to sell a product that requires visitors to click on a specific link that leads them to the checkout process, enter that link here.

Do not include the domain in your URL.

For example, if the URL for your checkout page includes your website domain followed by a forward slash and "checkout.html," just type "checkout.html" into the space for URL. , If visitors land on the checkout page using an alternate method, such as typing the URL directly in the address bar of their browser, their completion of the goal will not show up as conversion in the funnel report, also known as the Funnel Visualization Report. , You can add up to 10 different URLs to your funnel. ,

About the Author

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Brian Parker

Specializes in breaking down complex crafts topics into simple steps.

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